How operators, founders, and indie hackers are actually making money with AI — monetization playbooks, tool breakdowns, and the business stories behind every big AI headline.
AI Hustle is the business podcast for the AI era. Three times a week, Jaeden Schafer and Jamie McCauley break down how to actually make money with AI — from building AI consulting firms and agencies to monetizing brand-new technologies like smart glasses, AI agents, and ChatGPT’s application layer. They also cover the business side of every major AI move: OpenAI’s Hiro acquisition, the real financials behind Sora being shut down, Anthropic vs. OpenAI for the DoD contract, Canva acquiring Cavalry, and Suno AI hitting $300M ARR. Expect numbers, pricing, and step-by-step strategy, not “future of work” vibes.
What we cover
Monetization playbooks for new AI technologies (smart glasses, agents, ChatGPT apps)
Building and scaling AI consulting firms and agencies
The business story behind every big AI headline — acquisitions, ARR, and exits
Enterprise AI adoption: how teams are really using Claude, ChatGPT, and Gemini
Faceless content, automation stacks, and indie-hacker revenue models
Why certain AI products win and others (like Sora) get shut down
Cadence
3× weekly
Typical length
15–20 min
Latest ep
Monetizing the Smart Glasses Revolution
Latest on YouTube
How I Got 1,000 App Downloads with SEO and LinkedIn (No Paid Ads)
In this episode, we reveal Jaeden Schafer's journey to 1,150 downloads of his Learn of Christ Bible app. His success was driven by organic strategies on SEO and LinkedIn, demonstrating the potential for growth without paid advertising. Our…
In this episode, we discuss how you can earn through licensing your podcasts and videos to AI companies. Insights from my FIUND business emphasize the importance of sourcing specialized data. Our AI Hustle Skool Community:…
In this episode, we cover how you can make money by filming everyday tasks to create egocentric data for AI training. Learn what types of footage are valuable and the companies interested in purchasing your data. Chapters 00:00…
We discuss Blue Cross Blue Shield’s reported $942 million increase in costs over two years linked to AI-assisted hospital coding, and what it could mean for businesses. Jaeden and Jamie explore the prospect of bots checking other bots, AI…
In this episode, we discuss small AI side hustles that can help you start making money today. Learn about creative content opportunities, leveraging AI to reduce business expenses, and how to maximize online earnings through social media…
Explore two ways to turn ChatGPT into useful business services: automated CRM research and small custom apps. Jaeden and Jamie discuss event-triggered lead research, sales-call briefs, and tools such as a custom shipping calculator. They…
What happens when you can build the software your business needs yourself? Jaeden and Jamie discuss ChatGPT workspaces, shared documents and presentations, then explore how rapidly improving AI tools lower the cost of creating custom…
In this episode, we explore innovative ways to turn underperforming commercial real estate into lucrative side hustles by breaking spaces into smaller rentals. From antique malls to co-working spaces, discover how this emerging model can…
Turn always-on AI into useful client work. Jaeden and Jamie explore Dots and Muse, including automated SEO audits, email triage, draft replies, and meeting follow-up. They discuss which repetitive business tasks agents could handle, how…
In this episode, we discuss innovative ways to leverage AI in content creation for greater earnings. Learn about one successful YouTube video that generated over 5.9 million views, highlighting the power of authentic, high-quality content.
In this episode, we discuss the new features of Meta's Muse AI that allow users to negotiate better rates and manage daily tasks efficiently. Highlighted are its unique functionalities that could help boost your income streams.
In this episode, we dive into the financial potential of launching a podcast, with predictions for increased earnings as Q4 approaches. Discover innovative methods for creating AI-generated podcasts that can scale and generate ad revenue.
AI Hustle is co-hosted by Jaeden Schafer and Jamie McCauley. Both are operators building AI-first businesses and have used AI to scale multiple companies.
How often is AI Hustle released?+−
AI Hustle publishes three new episodes every week — typically Monday, Wednesday, and Friday.
What is AI Hustle about?+−
AI Hustle is a business podcast about how to make money with AI. Episodes cover monetization playbooks, AI consulting firm strategy, the business story behind every major AI acquisition or launch, and how operators are using tools like Claude and ChatGPT to run leaner, faster businesses.
How long are AI Hustle episodes?+−
Most episodes are 15–20 minutes — focused enough to cover a single playbook or news story without padding.
Where can I listen to AI Hustle?+−
AI Hustle is free on Apple Podcasts, Spotify, YouTube, and every major podcast app. It’s also available via RSS.
Is AI Hustle a good podcast for entrepreneurs?+−
Yes — it’s specifically written for founders, operators, and indie hackers trying to ship AI-powered products and services. The focus is revenue, pricing, and step-by-step playbooks, not ‘future of work’ commentary.
Work with AI Hustle
Sponsor the show or pitch a guest
AI Hustle reaches an engaged audience of operators, founders, and engineers across Apple Podcasts, Spotify, and YouTube. If your product is genuinely useful to them, or you've got a guest whose story our listeners should hear, tell us about it below.