Meta's Muse agent can now place phone calls to US businesses on a user's behalf, but only for paid subscribers. Alexandr Wang, Meta's Chief AI officer and head of its Superintelligence Labs division, announced the feature on November 12, writing that it was out now to paid subscribers in the US.
“let muse take care of all those calls you don't want to make.”— Alexandr Wang, Meta's Chief AI officer and head of Superintelligence Labs
Meta began testing calls in September. Until now, only select early adopters could use the feature, and only after asking the AI for access. Any paying Muse subscriber can now make that request.
The pitch is the errands people put off: calling a cable company, the DMV, or a restaurant that does not take online reservations. Muse handles the call so the user does not have to sit on hold.
Key facts
- 01Meta's Muse agent can now place phone calls to US businesses for users on paid plans.
- 02Alexandr Wang, Meta's Chief AI officer, announced the rollout on November 12, 2026.
- 03Muse plans start at $20 a month for 500 million tokens per week; a $100 tier includes 3 billion.
- 04Meta said Muse passed 10 million users in October.
- 05Calling was first tested in September with early adopters, limited to verified US business numbers.
Muse subscription plans start at $20 per month, which covers 500 million Muse tokens per week. Heavier users can pay $100 per month for 3 billion tokens. Meta said Muse had passed 10 million users in October.
The September tests were narrow. Early access restricted calls to verified US business numbers, and access spread through a chain of Meta employees. Meta employee Matt Schlicht used Muse to contact Tesla dealerships during that period.
Meta also ran a limited internal experiment in September with a human concierge option, in which contractors handled some calls when an automated interaction needed help. Meta paused that test after privacy concerns were raised. The November rollout announcement does not address whether any human fallback is part of the paid feature.
Muse launched in September as a personal agent that runs on Muse Secure VM, a dedicated cloud computer with its own browser. A separate Sentinel agent must approve anything Muse sends to the internet, and Muse checks with the user before sensitive actions such as sending an email or making a purchase, with an audit trail of what it did.
Voice agents still face a practical obstacle on the other end of the line: many businesses and receptionists hang up once they realize the caller is not human. The startup Instinct offers a similar calling option, and Google has added comparable features to Gemini.
Muse is also expanding on the free tier. Wang said this week that a Muse email address feature will soon roll out to free users.
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