Samsung is testing a paid Galaxy AI subscription called Max, priced at $4.99 per month or $47.99 per year, according to code strings discovered by the Samsung-focused site SammyGuru. The strings show Samsung preparing an early-access program for the tier. Samsung has not confirmed the plan or commented on it.
The Max tier bundles three features that are not part of today's Galaxy AI lineup. Gen Video is described in the strings as a way to "Generate AI videos from your photos." Bixby Action automates tasks across apps, and a feature called Daily Briefing appears to be a variation on Samsung's existing Now Brief. Subscribers would also get four times the usage available under the free plan.
Samsung plans to keep a free standard Galaxy AI plan. Browsing Assist, Now Brief, Creative Studio, Smart Capture, Samsung Keyboard, Photo Assist and Personal Agent stay on the free tier, though those features carry usage limits there.
Key facts
- 01Samsung's Galaxy AI Max tier is priced at $4.99 per month or $47.99 per year, per code strings found by SammyGuru.
- 02Max adds Gen Video, Bixby Action, Daily Briefing and four times the usage limits of the free plan.
- 03Browsing Assist, Now Brief, Creative Studio, Photo Assist and Personal Agent remain on the free plan, with usage limits.
- 04The early-access test is opt-in, and Samsung will refund money spent during the trial, per SammyGuru.
- 05Strings suggest the new features may launch first on the Galaxy S27, expected in January or February.
Users who hit the free limits would have two options, according to the leaked strings. They could buy a credit pack or subscribe to Max. The credit packs reportedly will not unlock the premium features such as Gen Video, and the price of a credit top-up is not yet known. The paid plan also lets subscribers monitor how much of each Galaxy AI feature they are using.
The test itself is opt-in. Per SammyGuru, users must join the early-access program, and Samsung will refund any money spent during the trial period. Samsung has not said whether the test will turn into a broader rollout.
Internal strings suggest Samsung could limit the new Max features to the Galaxy S27 series, at least at first. The S27 lineup is expected to launch in January or February, potentially alongside One UI 9.5.
Galaxy AI debuted with the Galaxy S24 in January 2024. Samsung said at the time that the features would remain free for only a year, and the suite has since shipped on every Samsung device launched after the Galaxy S24, with exceptions such as the Galaxy A17.
At $4.99 a month, Max would cost about a quarter of Google's AI Pro plans for Gemini, which start at $19.99 per month. The pricing positions Samsung's tier as an add-on for phone-level AI features rather than a full chatbot subscription.
Samsung has not announced a launch date for Galaxy AI Max, and none of the strings name eligible regions or older devices.
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